Disasters come in all shapes and sizes and for businesses they can range from massive catastrophes to less severe but still damaging ones, such as dropping an external hard drive that contains vital backups. Regardless of the what type of problem you are dealing with, it pays to be prepared beforehand. One way to do this is to have a backup solution in place. Many experts recommend you use an offsite backup strategy, but the question we often get is, "why"?

Here are five benefits and a definition of offsite backup.

Offsite backup defined The definition of offsite backup can be a bit difficult to nail down, as when many IT providers talk about this idea they are usually referring to one of a number of different kinds of backup. The key idea revolving around offsite backup is that your company's data and backups are sent out of your physical location(s). In other words, your backups are not stored in your office or building.

Offsite backup is usually done in one of two ways:

1. Physical transport - This can range from something as simple as copying important files onto a removable hard drive and storing this in another location, to backing up entire systems on tape and storing them off site.
2. Remote backup - This is a more modern approach to data backup, whereby your data and files are stored on servers located off site. This form of backup is commonly referred to as 'cloud backup'.

Benefits of remote backup

1. It's more reliable The major benefit of remote backup is that it can be automated. Your files are updated on a daily basis, or you can set the time for the update. Because these solutions work over the Internet, you will be able to recover files quickly. Beyond that, the servers that offer this solution are often located in numerous locations, which ensures that your backups are always available, even if one server crashes.

2. It reduces workload Traditional backup solutions require a person, whether you or an IT professional, to manually back up or copy files. This can take a long time, and will take you away from your normal job. Many remote backup solutions can be initiated at the click of a mouse after setup, or can be scheduled for when you aren't in the office.

3. It's easy to set up Backup solutions are managed by an IT partner who can work with you to set up which files and data to back up. Other solutions can be set up with a few clicks and even automated, so you can rest assured that your data is backed up and up-to-date.

4. It's secure Most backup providers store their servers in secure locations, meaning that your data is physically secure. To ensure that backup data is transmitted securely, most solutions use advanced encryption tools to keep data secure.

5. It will save money If you have numerous computers with large amounts of data that you back up regularly, you know that physical storage solutions can be costly. The majority of remote backup solutions are billed on a monthly-basis and support a near unlimited amount of backup space. If your company operates in an industry where backups are mandatory, or you have a large amount of files to back up, these options will save you money.

If you are interested in learning more about how offsite, remote backup can help ensure that your business is ready for disaster recovery, please contact us today.

Social media platforms like Facebook, Twitter and Google+, have become some of the main ways people communicate. The developers of these networks often change the layout or introduce new services in a continuous quest to make the platforms better. Google recently introduced a new update to Google+, with a number of interesting features.

Here is an overview of the new Google+ features recently introduced.

A new layout One of the first things you will notice about the updated Google+ is the layout has been drastically changed. On the main (Home) screen you will notice that posts have been changed to individual cards, similar to the Google Now cards, and are arranged in either one, two or three columns. These posts now take up more space horizontally which makes it far easier to view more content at the same time.

The menu bar that took up the left-hand side of the previous layout has been moved and is now collapsible. If you hover over Home on the upper-left of the screen the menu will pop out from the left-side. Circles and related feeds have also been added at the top of the window and clicking on a related circle name will bring up content only from your friends in that circle.

Adding new posts has also been turned into a card layout which is found at the top-left of the content stream. The different options e.g., Text, Photos, Link, Video and Hangout, are now big buttons that you can push to create a related post.

Improved Hangouts Possibly the most intriguing new feature introduced is actually an update to the existing Hangouts. The numerous Google chat functions have been merged into a single chat and video messaging app available for Google+, iPhone, iPad, Android, Gmail and Chrome.

This means that you can host group chats for up to 10 participants which users can access through various systems. What this means for businesses is that you now have an easier way to communicate across multiple systems without having to worry about compatibility.

Better pictures and albums A key component of any social media platform is visual content like pictures and videos. Google has introduced some interesting photo based features that could help make your content even more attractive. One feature is Auto Enhance, which will touch-up photos by looking at factors such as blur, contrast, saturation, etc. From what we have seen, the touch-ups are effective in making your pictures look better.

There is also a new feature called Auto Awesome, which looks at the types of photos you upload and can do various impressive things. For example, if you upload a series of similar pictures, say a sequence of images taken one after the other in a short amount of time, Auto Awesome will create an animated GIF which you can share on your wall. This function can also create panorama or HDR images.

Auto Highlight is another recently introduced feature which uses an algorithm to analyze pictures and skip over duplicate, blurry or underexposed pictures while uploading them, supposedly leaving you with only the best pictures.

Hashtags The hashtag (#) has become popular on many social media platforms and is an easy way to find similar content. Google+ has improved the hashtag system and will now automatically add relevant tags to your posts. You will see these as small blue tabs on the right of the card, and hovering over these will show the relevant hashtag. If you click on it, the card will flip over and show you other posts that have the same tag. This could be a great way to find similar content and could help bring more exposure to your profile.

The new Google+ layout is definitely a big change compared to previous versions and could prove to be useful for your company's profile and online presence. If you would like to learn more about using Google+ please contact us.

With the rise of the Internet and social media, it's now expected that many more companies have an Internet identity. Be it a website or social media, you can guarantee that your customers are looking for you online. While having an online presence is positive, it can also open you up to negative feedback, which can ruin, or at least damage, your company's reputation and brand. Therefore, it is important that you practice some form of reputation management.

Here are five reputation management practices you can employ to better manage your online brand.

1. Don't remove negative content If you see a negative comment or post online it may be your first impulse to delete it. This isn't necessarily advisable, as the main rule about the Internet is that nothing ever goes away. If you delete negative comments on a regular basis, customers could notice and this may lead to them losing trust in your company and ultimately, to lost sales.

What you should be doing is replying instead and encouraging any users who complain online or make criticizing posts to contact you directly, or through a more private medium like email. That being said, if you see malicious posts or content that is posted just to incite a negative reaction (trolling), there is nothing wrong in deleting. Just make sure to acknowledge this by posting a warning that states something along the lines of: "Please note, malicious content will be deleted."

2. Address complaints promptly You should have someone monitoring your online platforms for complaints or negative feedback, so that you can respond promptly. This will also show customers that you actually use your platforms and are willing to engage. If you do not take steps to address negative material, you could be sending the message that you don't care enough about customers, which could drive them away.

3. Provide people with a place to complain Being proactive is important when it comes to reputation management. Instead of waiting for complaints to be posted on various review sites, blogs or even social media, which are all out of your control, why not provide a place that you can control, for all types of feedback.

Having an easy to see form, forum or other similar area on your website, where customers can interact with you, could go a long way in helping limit where complaints pop up. If you are in control then you're more likely to see complaints sooner and better able to answer them quickly too.

4. Ensure colleagues and staff are all on the same page Two things that turn almost customers off of a brand are a company that isn't organized and being told different things by different people within the same company. If you have more than one staff member managing your online reputation you need to ensure everyone is on the same page. If a client asks a question they should get one answer and if there is a complaint there should be one response or person handling it.

It is a good idea to establish how to deal with complaints, who will deal with them and when they will be dealt with, and communicate this with all staff, not just those handling your online presence. A unified procedure could go a long way in minimizing the harm negative feedback can cause.

5. Monitor online activity We don't mean monitor the activity of your employees, we mean take a look at the different communication channels used by your customers and the public at large. If your business relies on reviews, simply monitoring your own profiles and website isn't enough. Many customers complain on review sites like Yelp, Ripoff Report, or their own blogs. Taking time to search for, and browse these sites could help you gauge the general perception of your company. If you see an increasing number of negative reviews for example, you know it is time to look at what needs to be improved.

Having a well managed online reputation won't guarantee new customers will come flooding in the door, but it can help decrease customers from going out the door, taking valuable sales with them. If you would like to learn more about reputation management please contact us today.

Microsoft Office is one of the most popular and important suites of software used by businesses. The key idea is that the different programs that make up the suite allow for greater productivity. One of them, Word, has some great productivity features that allow users to create professional text documents. One downside is that it can be unwieldy is formatting, especially when you need to break text.

There are numerous types of text breaks you can use in Word:

• Page break - Will insert a break where the cursor is and move the next line of text to the following page. This break is good for formatting reports and other longer documents, especially if you have headings with multiple subheadings; a page break between each main heading will make a report easier to read.
• Column break - If you have a document with more than one column, inserting a column break will move the cursor or text to the next column on the right. If you don't have columns, this will function as a page break.
• Section break - There are four different types of section breaks that can be used when you want to divide a document into different sections. For example, if you have a report where 3 pages need to be in a column, you can insert a section break around these pages and format them separately from the rest of the document.
• Line break - These breaks will move text to the next line. This can be useful if your document has an extra line between paragraphs, or when you are writing a list and need to add another paragraph without a new list point. You can insert a line break by hitting Shift+Return.

How to break your documents If you need to insert a break in your document, we first recommend that you turn on Show/Hide. This can be done by:

1. Clicking on Tools from the menu bar at the top of the window.
2. Selecting Options followed by the View tab in the window that pops up.
3. Ticking All under the Formatting Marks section.
4. Clicking Ok.

This will show all formatting marks on the document, making it easier for you to see what breaks and changes to formatting you have made. You can then insert breaks by:

1. Clicking where you would like to insert the break in the document (The break will be inserted where the blinking cursor is located, so be sure it's in the right spot.)
2. Clicking Insert from the menu bar at the top of the screen followed by Break.
3. Ticking the type of break you want to insert.
4. Clicking Ok.

Breaks are a great way to create documents that not only look more professional but are easier to read. If you are looking to learn more about using Word to its full potential, please contact us today.

Microsoft Office is one of the most popular and important suites of software used by businesses. The key idea is that the different programs that make up the suite allow for greater productivity. One of them, Word, has some great productivity features that allow users to create professional text documents. One downside is that it can be unwieldy is formatting, especially when you need to break text.

There are numerous types of text breaks you can use in Word:

• Page break - Will insert a break where the cursor is and move the next line of text to the following page. This break is good for formatting reports and other longer documents, especially if you have headings with multiple subheadings; a page break between each main heading will make a report easier to read.
• Column break - If you have a document with more than one column, inserting a column break will move the cursor or text to the next column on the right. If you don't have columns, this will function as a page break.
• Section break - There are four different types of section breaks that can be used when you want to divide a document into different sections. For example, if you have a report where 3 pages need to be in a column, you can insert a section break around these pages and format them separately from the rest of the document.
• Line break - These breaks will move text to the next line. This can be useful if your document has an extra line between paragraphs, or when you are writing a list and need to add another paragraph without a new list point. You can insert a line break by hitting Shift+Return.

How to break your documents If you need to insert a break in your document, we first recommend that you turn on Show/Hide. This can be done by:

1. Clicking on Tools from the menu bar at the top of the window.
2. Selecting Options followed by the View tab in the window that pops up.
3. Ticking All under the Formatting Marks section.
4. Clicking Ok.

This will show all formatting marks on the document, making it easier for you to see what breaks and changes to formatting you have made. You can then insert breaks by:

1. Clicking where you would like to insert the break in the document (The break will be inserted where the blinking cursor is located, so be sure it's in the right spot.)
2. Clicking Insert from the menu bar at the top of the screen followed by Break.
3. Ticking the type of break you want to insert.
4. Clicking Ok.

Breaks are a great way to create documents that not only look more professional but are easier to read. If you are looking to learn more about using Word to its full potential, please contact us today.

Pause for a minute and ask yourself if your business is prepared for a disaster. Chances are you have some plan for a large scale disaster like hurricanes, earthquakes and fire, but what about other disasters like hackers or human error? The truth is, many businesses with a disaster recovery plan often forget to ensure they cover all potential disasters.

Here are five tips to help ensure that your business is fully ready for the next disaster.

1. Backup everything While it can be tempting to only backup the most important data and programs, it can be a chore to identify what is deemed to be important. Who knows, a file that is non-essential today may become essential in the future. If it is lost due to a disaster, this could prove to be a problem.

It would be a good idea to look for a backup solution that covers all data and programs. But, having a full backup solution isn't enough, you also need to ensure that recovery is easy and can be implemented quickly.

2. Look into tiered recovery Establishing a tiered recovery method means identifying the value and importance of existing systems and utilizing a recovery method that meets needs. It would be a good idea to identify mission critical systems and adopt a recovery method that can have these systems up and running as quickly as possible. From there you can tier different systems and match a recovery method. For example, archived files are likely not needed right away, so they can be recovered at a later date, using a slower recovery method.

3. Keep copies of all keys and licenses With the amount of software and programs businesses use on a daily basis growing, it would be a good idea to keep copies of the activation keys (the string of digits and letters you enter to activate the full version of software) and purchased licenses.

While many of these are now distributed electronically through email, there are still software developers that distribute keys by mail or with the physical install CDs. If you lose the codes in a fire, you will be out of luck and have to purchase the software again. This is an extra charge you likely don't want.

4. Pick the right recovery locations The best recovery plans offer numerous backup solutions which are hosted in different locations. A good provider knows this and will utilize data storage centers as far apart as possible. If you choose to backup your own data, it would not be a good idea to keep the backups in the office.

Similarly, if you are preparing for a big disaster, you likely have physical locations that you can move to if your main business location is damaged or destroyed. Optimal plans will have more than one location identified, and have them as far apart as possible. This will minimize the chances of losing full operations and increase your business's ability to bounce back quicker.

5. Match your recovery plan to your business There are so many different backup and recovery options that it can be tough to pick one. The best course of action is to look at your systems and how they work. If you operate strictly offline, a cloud based backup solution likely isn't your best bet. Or, if you operate fully in the cloud, a physical tape or hard disk backup may not be optimal.

If you are looking to beef up, or establish a disaster recovery plan, try working with an IT partner like us, who can help you find the optimal solution that can meet your needs and budget.

Social media has become an important part of any business's marketing strategy. By having an active presence on the main networks, you will likely see increased sales or at the very least an increase in brand recognition. So, while social media is an invaluable marketing tool, there are also other departments which could benefit from it.

Below are four non-marketing oriented uses of social media that businesses could benefit from.

Hiring LinkedIn is a social network dedicated to helping professionals and organizations connect and find jobs and new talent. Most social savvy companies will have a presence on this network and may even hire exclusively from here.

If you are looking for new employees, it wouldn't hurt to have a LinkedIn profile. To find the best talent, you need to forge and maintain connections (usually starting with people you know), and be somewhat active in groups and on message boards.

It's also important to not forget the other major networks when it comes to hiring. Tweeting a job opening on Twitter, or posting ads on Facebook could also help you find your next employee. Facebook can be particularly useful because you can pay to target ads (in this case, job openings) at specific demographics.

Internal communications Communication is an important part of business, and most people choose to communicate using email. You have probably seen emails with jokes, invitations to after work events, lunch orders, etc. sent to the whole company and also received the many replies that go with it. This can get very annoying, and also confusing.

Why not utilize social media for non-essential (aka. not related to work) communication. Set up a Facebook group where your employees can share content, invitations to lunch or after work gatherings, interesting stories, etc. That way you can limit email to more important, business-related aspects.

Using social media for internal communication is also beneficial for companies with younger workers. Most already see Facebook, Twitter, etc. as their main form of communication, some even feel more comfortable communicating over this medium as opposed to speaking out in meetings. Having a group portal or Facebook page could give less-empowered employees a way to voice their ideas, and maybe even improve on them with feedback from others.

Learning A common complaint of many business owners is that they have a tough time staying on top of ever-changing trends and what currently interests their customers. Using social media to connect with your customers can be a great way to learn not only hot trends but also about new ideas.

Customer service When it comes to social media, users will often complain publicly on their wall or through their tweets. This is bad for you, as the reach of this complaint can go a long way and make you look bad. Some companies have decided to confront this head on by having specific customer service accounts. If a customer complains, has an issue, or even compliments you, be active and respond using that account.

If done properly, over time, you will see more and more people reaching out to your customer service account through social media. This also gives you another way to please clients or turn around negative customer experiences.

Social media and the various platforms are not only great for marketing, but can be incredibly useful for other business functions. Do you have any other ways you use social media? Let us know. Or, if you would like to learn more about how it can help your company, then contact us today.

Telecommunication has changed drastically in the past decade. The main proponent of this change has been Voice over Internet Protocol (VoIP) which has allowed for traditional phone systems to converted to a digital system that has positively impacted the business environment. One of the main benefits VoIP brings businesses is a sheer number of features that don't normally cost extra.

Here are five VoIP features offered by many providers that small to medium businesses will benefit from.

1. Voicemail/call forwarding Many smaller businesses simply can't be open 24 hours. This means that there will be time where you or your employees are unable to answer the phone. Most industry leading VoIP providers offer the ability to convert phone messages into emails, which could be a great help to your business.

A good VoIP solution will also provide you with a voicemail system and a feature called Find me/Follow me. This is a call forwarding feature that allows users to receive calls regardless of their location or phone number. This makes it easier for you and your managers to be reachable when they are outside of the office, especially if calls can be forwarded to their mobile phone.

2. DND DND, or Do Not Disturb is an important feature for those who work with clients on a regular basis. When you are talking to a client, the last thing you want is to be interrupted by a phone call as it can make you look unprofessional.

Many VoIP systems actually offer advanced DND features like the ability to send calls to voicemail, or transfer to another colleague who may be able to answer the call at the press of a button.

3. Conferencing You can pretty much guarantee that you will need to eventually make a conference call. Some managers and owners may even make this type of calls on a regular basis. The best VoIP systems go further than just supporting conference calls, they also enable users to send files, chat messages, collaborate on calendars, share presentations and even desktops. This is often called Unified Communications by many vendors.

4. Auto Attendant This feature gives your business a bigger footprint by allowing you to setup multiple numbers in local areas, and have a menu system like many large companies. This means you can setup a system where a caller can easily get into contact with different departments, or even a live operator.

Some users don't like this feature because they see it as an impediment to immediate customer service - think of the last time you had to navigate a menu system over your phone? It really comes down to the preference of your company.

5. Call Recording If your company operates in an industry that is regulated, you may need to record calls. Or, you may want to record calls to track customer satisfaction and questions. Regardless of your need, a good VoIP system will allow the user to easily record calls, often at the click of a mouse, and store them in an audio format that can be easily replayed later.

These are just five of many features offered by many VoIP providers. If you are looking for a new telecommunications solution, contact us today to see how we can help.

Corporate Social Responsibility, or CSR for short, is the idea of integrating social and environmental ideas into your company, daily operations and interactions with all stakeholders. One of the more common CSR practices adopted by companies of all sizes is the idea of 'going green', or helping the environment. This is a great idea, not only does it make the Earth a better place, it makes your company look more caring; human even. The thing is, it can be hard to actually go green, but there are some apps that can help.

Here are four great apps that can help you and your employees make your company a little more green.

1. GoodGuide

GoodGuide is an app that can help you find out more about products. Utilizing a barcode scanner, it can provide you with information like where the product comes from, whether it's safe and if it's green.

With over 170,000 ranked products in the app's database, it's a great way to start learning about sustainable and environmentally friendly products. The only downside of this app is that it currently focuses on the US only, and there is no word as to when, or if, service will expand. You can download it to your Apple and Android device for free.

2. PaperKarma

While we are currently living in a digital age, we still get a lot of paper-based junk mail. This is incredibly wasteful, as most people just throw it away. PaperKarma is an app that aims to reduce or eliminate waste paper.

How it works is you take a picture of unwanted mail, the developers will then contact the distributor and ask that they stop sending mail to you. This app could go a long way in helping reduce the amount of paper your office uses, which will mean lower costs for you and less trees felled. It's really a win-win. You can download it to your iPhone or Android device for free.

3. iRecycle

An important part of any green initiative is recycling. The problem is, it can be hard to find out what, how and where to recycle. iRecycle is an app that aims to set this straight. It provides information on how to recycle almost everything and the nearest recycle points to you.

The app also provides you with recycling centric updates, news and tips to help encourage you to do more. It's available for Apple (iPhone and iPad) and Android devices for free.

4. greenMeter

If your company has a fleet of vehicles, you are probably always on the lookout for ways to make them more efficient. Whether it be switching tires used, driving at slower speeds to conserve gas or carpooling, finding a way to cut costs is important. greenMeter is an app that could help. What it does is use your iPhone's accelerometer and manually entered data to assess your vehicle's power and gas usage.

While driving, this app provides real-time feedback on how efficient your driving is and how much gas you are using. This will help you conserve fuel (as you can see when you are burning more than usual) which will reduce operating costs and negative environmental impact. It's available for the iPhone and costs USD$5.99.

These are just four apps that can help your company go green. What other CSR initiatives do you take in your company? Let us know! And if you would like more tips on how technology can help you reduce your environmental impact, let us know, we can help.

    I’ve figured out a way to help lower the costs of IT upgrades, maintenance and support for our clients and wanted to make sure you knew about i

check this out: http://www.stsarizona.com/cloudready/ 

Wayne Klug
Office: 623.806.8484
Fax: 623.505.2413
sales@stsarizona.com
www.stsarizona.com